Privacy Policy
Last Updated: January 2026
Halifax Beer Bus ("we," "us," "our," or "Company") operates the halifaxbeerbus.com website (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all its features, functionality, and services.
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site. By accessing and using halifaxbeerbus.com, you acknowledge that you have read, understood, and agree to be bound by all the provisions of this Privacy Policy.
Information We Collect
We collect information in various ways, including:
- Personal Information: When you voluntarily provide it (e.g., name, email address, phone number, postal code) through contact forms, newsletter subscriptions, or account registration.
- IP Address and Device Information: Your Internet Protocol (IP) address, browser type, operating system, and device identifiers collected automatically when you access our Site.
- Cookies and Tracking Technologies: Information collected through cookies, web beacons, pixels, and similar tracking technologies to identify you and remember your preferences.
- Usage Data: Information about your interactions with the Site, including pages visited, links clicked, time spent on pages, referring URL, and browsing patterns.
- Affiliate Tracking Data: Information related to affiliate links you click, including casino referrals and tracking identifiers necessary for commission attribution.
How We Use Information
We use the information we collect for the following purposes:
- To deliver, operate, and improve the Site and its features.
- To conduct analytics and understand user behavior and Site performance.
- To track affiliate referrals and process commissions with our casino and gambling partners.
- To send promotional content, newsletters, and updates (with your consent where required).
- To respond to your inquiries and customer service requests.
- To comply with legal obligations and enforce our Terms of Service.
- To prevent fraud, enhance security, and protect our legal rights.
Cookie Policy
Our Site uses cookies and similar tracking technologies to enhance your experience. Types of cookies we use include:
- Essential Cookies: Necessary for Site functionality and security.
- Analytics Cookies: Used to understand Site usage and improve performance (e.g., Google Analytics).
- Affiliate Tracking Cookies: Used to track referrals to casino partners and monitor affiliate performance.
- Marketing/Advertising Cookies: Used for retargeting and personalized advertising across the web.
Most web browsers allow you to refuse cookies or alert you when cookies are being sent. You can opt out of non-essential cookies through your browser settings. However, blocking essential cookies may impair Site functionality. You may also opt out of specific tracking services such as Google Analytics using their official opt-out tools.
Third-Party Links
Our Site contains links to casino websites, gambling platforms, and affiliate partners. We are not responsible for the privacy practices, content, or security of third-party websites. We encourage you to review the privacy policies of any external sites before providing your personal information or engaging in gambling activities.
Third-party operators have their own privacy policies and data practices, and your use of their services is governed by their terms, not ours. We recommend exercising caution and reviewing responsible gambling resources before participating in online wagering.
Your Rights
For Canadian Residents: Under applicable Canadian federal and provincial privacy legislation (including PIPEDA where applicable), you have the right to:
- Access your personal information held by us.
- Request correction of inaccurate or incomplete information.
- Request deletion of your personal information (subject to legal and operational limitations).
- Withdraw consent for marketing communications at any time.
- Request information about how your data is being used and processed.
- Lodge a complaint with the appropriate privacy authority if you believe your rights have been violated.
For EU/UK Residents: If you are located in Europe, you may have additional rights under the General Data Protection Regulation (GDPR), including the right to data portability and the right to object to processing.
For US Residents (including California): If you are a California resident, you may have rights under the California Consumer Privacy Act (CCPA), including the right to know, delete, and opt-out of the sale of personal information.
To exercise any of these rights, please contact us using the information provided below.
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including legal and business obligations. Specifically:
- Account information is retained while your account is active.
- Affiliate tracking data is retained for commission settlement and dispute resolution periods.
- Analytics and usage data may be retained for up to 24 months.
- Information required for legal compliance is retained as mandated by applicable laws.
You may request deletion of your information at any time, subject to legal and operational requirements. Some data may be retained in anonymized or aggregated form.
Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:
Halifax Beer Bus
Email: privacy@halifaxbeerbus.com
Website: halifaxbeerbus.com
We will respond to your inquiry within 30 business days or as required by applicable law. If you are not satisfied with our response, you may file a complaint with the appropriate regulatory authority in your jurisdiction.
This Privacy Policy may be updated periodically to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of material changes by updating the "Last Updated" date above. Your continued use of the Site following such updates constitutes your acceptance of the revised Privacy Policy.